Organizing an event these days has become more challenging than ever before. There’s always the pressure to come up with something fresh, unique and bold as everybody seems to have ‘seen it’ or ‘done it’ already.
There’s also the pressure to make a lasting impression to attendees. While many events are successful in making everyone feel entertained and engaged, sometime later people forget about those events.
Whether you’re creating an event for your business, as a profession, or for family and friends, here are some great tips to get people talking about it – before, during and after!
It all starts with a great venue.
Where you hold your event is what makes the biggest impact to its outcome. While you can do just fine with indoor locations, such as hotels and specialized event venues, more and more people are appreciating the bold, natural and captivating views of the outdoors.
Is there a more inviting place to host an event with Mother Nature in the background? Like in a nearby lake or by the sea? If it fits, opt for a private event venue where everyone can interact with the natural surroundings. The bonus is – you can save a lot of dollars on decorations.
Send out promotions.
If you’re doing a corporate event such as a product launch, you want to start reaching out to people as early as possible. Don’t forget to use the social media for this. Put up a really nice poster (better yet, a video) for everyone to take a peek of the highlights of your events. You can also come up with a nice promotion to draw more attendees. For example, the first 100 people who sign up get a free beer.
Reach out to your audience.
In order for people to talk about your event, you’ve got to have the strategy that suits your target audience. You must also make your content available to them. Whether you’re sending out invitations or inviting people online, make your content catchy, appealing and relevant.
Let people move.
Think of fun activities that will keep your attendees engaged and moving all the while. Nobody likes to be stuck in their seats and yawn. Make sure you have a good program to keep the event fun and entertaining. Insert games if suitable, as well as performances. Consider hiring professional entertainers too.
Give your attendees time to socialize.
While you want to load your event with fun activities, you also want to give everyone some break and a time to socialize. After all, the opportunity to connect and interact is what makes events and celebrations more memorable. Initiate a cheesy icebreaker or organize a short ‘meet and greet’ activity. You can also designate an area where your guests can dance, mingle with one another, and have a few cocktails.
Hire inflatable dancers.
Sky puppets are very popular these days simply because they provide an easy way to captivate people’s attention. Whether you are hosting an advertising event or a private party such as a birthday or family reunion, it’s easy to get your event noticed and remembered by your guests when you have these fun, colorful and gigantic inflatable tube men waving and smiling at them.
They also instantly add a fun vibe to any event. What’s more, inflatables make a great background for selfies and photo shoots!
Good food, great presentation.
Lastly, make sure you serve your guests with good food and present it well. Whether you are hiring a caterer or doing it yourself, you have to plan your menu in advance to avoid the hassle and give yourself time to think of a nice concept. You want to not just fill their stomach but also their eyes and memory!
For example, consider setting up interactive food stations where people can watch and interact with the chefs preparing their food instead of the traditional, boring buffet setup.
To come up with a beautiful event that everybody talks about, it takes extreme passion, dedication, creativity, and most of all – enough planning and preparation. Don’t let your event be forgotten the moment people get home. There are many ways to pull up a successful event. Consider these seven tips and make your next event unforgettable!